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What Words are Your Photos Saying

Everyone has heard the old saying that an image is worth a thousand words … but what are the images and photos on your business website telling your customer?

Are your images and photos really enhancing your website or are they actually detracting from the impact of your site?

Way too many people try to save money by taking their own photographs for a business website. Sure they pay a professional web designer to design the site but they think that their photos are good enough to display on their new site.

Unfortunately all to often the photos are not as good as the business owner might think. Just recently we were given a number of photos to include in a basic website for a client. The lighting and the sharpness were all fine but most of them had problems:

  • the subject was too far from the camera
  • there was clutter in the foreground that drew your eye away from the subject
  • the background was littered with things that shouldn’t have been there or distracted the viewer - an upturned chair - a car park full of cars - doors that were left ajar
  • there were thing to the side of the photographer that found their way into the photographs and couldn’t be cropped out
  • important items in the background were not centred in the image - a sign with the client’s business name was off-centre so not all of the name appeared in the image.

These are all things that a professional looks for when setting up to take the photos and they’re all things that do nothing to enhance a website.  If you want to take photos for your website then be sure to look before you take the photo and remove the junk that is going to get in the way.

And don’t be afraid to use a professional photographer rather than take some happy snaps yourself and hope for the best.

Here at Total Website Management and Copy Text Online we’re pleased to be able to say that we work with Freddie and Gordon Kitson from Vizionz and they are two of the best commercial photographers in Hervey Bay.

One Response to “What Words are Your Photos Saying”

  1. Small Office, Home Office Information » Blog Archive » Photos and Images for Your Small Business Says:

    […] on our Hervey Bay web design blog is a very a good reason why you should use a […]

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