Web Design News

… does it really work?

There are lots of web designers out there who proudly proclaim that they submit every new website to all the search engines as if it’s some major selling point for their services. I suppose that it sounds quite impressive to clients who have little or no Internet experience but to those who do it sends a different message.

There was a time when it did pay off to submit sites to the search engines … although there was one particular search engine years ago that actually marked down those sites that were submitted … but these days it has almost no one in the world of SEO  believe that it has any effect at all.

But it still sounds good and makes those trumpet that service look important. I wonder what they’ll do when clients do begin to understand how search engines really work?

 It seems that our latest site - nothing much other than a brochure site - was already visible in the search engines before it was completed and the client has already made more from the site that what we charged her to produce it. Of course, developing the knowledge base to achieve results like that isn’t very exciting but it certainly pays off in the long term.

This entry was posted on Friday, August 24th, 2007 at 10:37 am and is filed under Search Engine Optimisation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.