Be Careful What You Recommend
So you’re designing a killer website for a client and they ask you recommend an analytics programme for their website. What do you suggest?
Would you recommend Google Analytics or something that’s going to set the client back a thousand bucks?
Of course, free is good isn’t it? And something as wonderful as Google Analytics can’t be beat can it?
Well be careful what you recommend because $165k in Adwords + Broken Google Analytics = Pissed Off Client